Rapala

Rapala Ultra Light Cranks are designed to offer big action in a small bait. The small size 3 body delivers an enticing rolling, wobbling action. The Rapala Ultra Light Cranks feature a diving lip that allows them to reach depths up to 8 feet when castand

The Rapala Ultra Light Minnow 06 is a 2 1/2 inch, 1/8 ounce ultra-light jerkbait. A strong contender for becoming the new gold standard for ultra light hard baits, its weighted body allows for incredibly long casts for such a small bait. Designed to work

Sound heightens curiosity in fish and triggers investigation. These lures actually have sound frequencies that are harmonic, uniform and "in tune" with nature. This secret of sound combined with the legendary Rapala® "wobble" is what make this lure so eff